Last week, the curators of weird, web ephemera at Urlesque counted down the 100 Most Iconic Internet Videos and did so without a hint of irony. It was my first encounter with a website expressing nostalgia for pop culture media that is only meant to be consumed online.

The first question I asked was, is this possible? Can you feel nostalgic about “Don’t Tase Me, Bro” (which came in at number 25 on the list) or any other video that was experienced for two minutes, shared with a few friends, and promptly forgotten a few weeks later?

This is the problem with much of the pop culture media content that is meant to be consumed online – the conversation evolves faster than most people’s ability to keep informed. If you don’t get the joke, you don’t risk being misinformed for more than a few days. Everyone will have moved on by then.

But let’s say I were to encounter someone playing “Counting Blue Cars” by ’90s one hit wonders Dishwalla. I didn’t particularly like that album or the band, but I still feel as though I experienced it in a way that is far more meaningful than any internet video. It makes me think of a particular time and place in my life when that song seemed vitally important to popular culture even though I had no attachment to the song and probably actively told people how much I disliked it.

This is what is perhaps lost in the clamor for realtime information. Shouldn’t the goal for anyone that works with the web – whether it is a company establishing an online presence, web designers, or everyday bloggers – be creating meaningful, memorable content rather than quick laughs?

I expect there will be a time when we are nostalgic about Internet content, and someone (perhaps Kevin Smith) will one day host Remember the Oughts, where we can collectively laugh and sigh at the good old days of “Star Wars Kid” or the “Diet Coke and Mentos Explosion,” but it seems far off.