Packaging is simply a disposable by-product of purchase for most, but for some they see packaging as an opportunity to be more. Although the jury has yet to get hands-on experience with the packaging concept by the Environmentally Conscious Organization (it remains an idea that is hoping to see commercial actualization), the simple design of thoughtfully placed perforations to the standard pizza box provides extended functionality for the packaging.
Even though pizza boxes are made from cardboard, a commonly recycled material, they are not accepted by most centers because they become soiled by their use as pizza packaging. By thinking about the box, this concept allows for a longer life of the cardboard – as make-shift plates and leftover pizza storage — and maybe a glimpse into the benefits of considering the packaging as more than just the barrier between you and product it is enclosing.
Perhaps not the end-all-be-all design, but a definite reminder that the packaging can, and maybe should, be more than just a box.


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