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	<title>A blog about the art and the science of marketing research. &#187; innovation</title>
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		<title>A blog about the art and the science of marketing research. &#187; innovation</title>
		<link>http://w5blog.com</link>
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		<title>Innovation Starts Near Home</title>
		<link>http://w5blog.com/2011/10/25/innovation-starts-near-home/</link>
		<comments>http://w5blog.com/2011/10/25/innovation-starts-near-home/#comments</comments>
		<pubDate>Tue, 25 Oct 2011 21:41:30 +0000</pubDate>
		<dc:creator>Marty Molloy</dc:creator>
				<category><![CDATA[culture]]></category>
		<category><![CDATA[emerging technology]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[durham]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[local]]></category>
		<category><![CDATA[nc]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=4274</guid>
		<description><![CDATA[An article in the Atlantic has been making the rounds on the Internet today (at least here in North Carolina) as it highlights local entrepreneurs. Durham&#8217;s Kickstarter Kids highlights a trend in the Triangle, typically known for big IT and pharma. With one of the most educated populaces in the nation, the Triangle (the NC region [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=4274&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://wfive.files.wordpress.com/2011/10/american_tobacco_42.jpg"><img class="alignleft size-medium wp-image-4275" title="american_tobacco_42" src="http://wfive.files.wordpress.com/2011/10/american_tobacco_42.jpg?w=119&#038;h=180" alt="" width="119" height="180" /></a>An article in the Atlantic has been making the rounds on the Internet today (at least here in North Carolina) as it highlights local entrepreneurs. <em><a href="http://www.theatlantic.com/technology/archive/2011/10/durhams-kickstarter-kids/247293/">Durham&#8217;s Kickstarter Kids</a></em> highlights a trend in the Triangle, typically known for big IT and pharma. With one of the most educated populaces in the nation, the Triangle (the NC region encompassing Raleigh, Durham, and Chapel Hill) is becoming a hotbed for small start ups and creative ideas. Durham in particular has undergone a renaissance in the past five to ten years, attracting residents and businesses to a downtown that faded as the tobacco industry moved away.</p>
<p>So what are they doing? They&#8217;re making <a href="http://www.boundforanything.com/">custom bound journals</a> by marrying technology with just-in-time printing capabilities, using t<a href="http://www.cityfabric.net/">echnology to create custom clothing</a>, and <a href="http://monutsdonuts.com/">making doughnuts</a> (hey innovation needs fuel).</p>
<p>Durham is a great example of how a once industrial town can reinvent itself through an educated populace, creative thinking, and technology/innovation.</p>
<br /> Tagged: <a href='http://w5blog.com/tag/durham/'>durham</a>, <a href='http://w5blog.com/tag/innovation/'>innovation</a>, <a href='http://w5blog.com/tag/local/'>local</a>, <a href='http://w5blog.com/tag/nc/'>nc</a>, <a href='http://w5blog.com/tag/technology/'>technology</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/4274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/4274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/4274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/4274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/4274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/4274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/4274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/4274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/4274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/4274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/4274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/4274/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/4274/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/4274/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=4274&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Marty Molloy</media:title>
		</media:content>

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			<media:title type="html">american_tobacco_42</media:title>
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		<item>
		<title>The Mix Tape: Aural Ethnography</title>
		<link>http://w5blog.com/2011/09/14/the-mix-tape-aural-ethnography/</link>
		<comments>http://w5blog.com/2011/09/14/the-mix-tape-aural-ethnography/#comments</comments>
		<pubDate>Wed, 14 Sep 2011 18:20:24 +0000</pubDate>
		<dc:creator>Tom Daly</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[creativity]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[today]]></category>
		<category><![CDATA[tomorrow]]></category>
		<category><![CDATA[yesterday]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=4049</guid>
		<description><![CDATA[Forget the aesthetic of 180-gram vinyl. So yesterday on yesteryear. And nevermind the Internet when it comes to co-creation and consumer ownership of the creative process. The ultimate music aficionado and audio cultural curator is (still) the master of the mix tape. Yup, the cassette. Never has there been a sign of personal affection and affinity for one&#8217;s friends [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=4049&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://wfive.files.wordpress.com/2011/09/bb-cassette1.jpg"><img class="alignright size-thumbnail wp-image-4053" title="BB-Cassette" src="http://wfive.files.wordpress.com/2011/09/bb-cassette1.jpg?w=150&#038;h=95" alt="" width="150" height="95" /></a></p>
<p>Forget the aesthetic of 180-gram vinyl. So yesterday on yesteryear. And nevermind the Internet when it comes to co-creation and consumer ownership of the creative process. The ultimate music aficionado and audio cultural curator is (still) the master of the mix tape. Yup, the cassette. Never has there been a sign of personal affection and affinity for one&#8217;s friends and loved ones than taking the time to blend them a mix tape. It take a lot of thought and even more time. It&#8217;s a creative pursuit that aurally profiles one&#8217;s persona.</p>
<p>And never has there been more of a resurgence of casette-focused labels than today. Just check out: <a title="GoldTimers" href="http://www.goldtimerstapes.com/" target="_blank">GoldTimers</a>, <a title="Hyperdelic" href="http://hyperdelic.tumblr.com/" target="_blank">Hyperdelic</a>, and <a title="Retrograde Tapes " href="http://retrogradetapes.blogspot.com/" target="_blank">Retrograde Tapes </a>to start. And of course the granddaddy of them all, <a title="ROIR" href="http://www.roir-usa.com/news/" target="_blank">ROIR</a>, who&#8217;s been issuing cassettes for over thirty years.</p>
<p>Where unfettered creativity still percolates two standard deviations out, and out of view from most. Personal creativity, created alone, shared with another, small group of friends, or like-minded aficionados.</p>
<p>Yesteryear&#8217;s castoffs become our cheap tools to craft new and evocative expression. The personal. The building blocks of aural culture. Like today&#8217;s fashion designers surreptitiously trolling vintage stores, picking over yesterday for tomorrow&#8217;s haute couture, later reconstituted for the H&amp;M and Target racks.</p>
<p>They never left us, we just think we keep leaving them.</p>
<br /> Tagged: <a href='http://w5blog.com/tag/creativity/'>creativity</a>, <a href='http://w5blog.com/tag/culture/'>culture</a>, <a href='http://w5blog.com/tag/innovation/'>innovation</a>, <a href='http://w5blog.com/tag/today/'>today</a>, <a href='http://w5blog.com/tag/tomorrow/'>tomorrow</a>, <a href='http://w5blog.com/tag/yesterday/'>yesterday</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/4049/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/4049/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/4049/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/4049/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/4049/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/4049/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/4049/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/4049/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/4049/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/4049/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/4049/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/4049/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/4049/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/4049/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=4049&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Tom Daly</media:title>
		</media:content>

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			<media:title type="html">BB-Cassette</media:title>
		</media:content>
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		<item>
		<title>Where?</title>
		<link>http://w5blog.com/2011/06/24/where/</link>
		<comments>http://w5blog.com/2011/06/24/where/#comments</comments>
		<pubDate>Fri, 24 Jun 2011 17:57:14 +0000</pubDate>
		<dc:creator>Andrew Willard</dc:creator>
				<category><![CDATA[Data Visualization]]></category>
		<category><![CDATA[data visualization]]></category>
		<category><![CDATA[emerging technology]]></category>
		<category><![CDATA[infographics]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[knowledge]]></category>
		<category><![CDATA[web innovation]]></category>
		<category><![CDATA[academia]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[geography]]></category>
		<category><![CDATA[infographic]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[location]]></category>
		<category><![CDATA[market]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[quantitative]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[visualization]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=3745</guid>
		<description><![CDATA[The U.S. Census Bureau Center for Economic Studies has long supported (for the past ~5 years) an online system for pulling area-based employment and residence data using a visual map-based selection tool called OnTheMap.  This software is fairly intuitive and fun to use, but can also be quite useful in exploring a specific market or [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=3745&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>The U.S. Census Bureau Center for Economic Studies has long supported (for the past ~5 years) an online system for pulling area-based employment and residence data using a visual map-based selection tool called <a title="OnTheMap" href="http://lehdmap.did.census.gov/" target="_blank">OnTheMap</a>.  This software is fairly intuitive and fun to use, but can also be quite useful in exploring a specific market or region to understand where workers live and work, and how that has changed over time.</p>
<p><a href="http://wfive.files.wordpress.com/2011/06/picture4.gif" target="_blank"><img class="aligncenter size-full wp-image-3746" title="Picture4" src="http://wfive.files.wordpress.com/2011/06/picture4.gif?w=490" alt="" /></a></p>
<p><a title="OnTheMap" href="http://lehdmap.did.census.gov/" target="_blank">OnTheMap</a> is useful for more than work location, however.  It&#8217;s a multi-layered mapping tool, with companion data on demographics, earnings, industry characteristics.  We&#8217;ve also used it to identify exact metropolitan statistical areas and radius ranges, to find transportation routes, greenspace, and tribal and military lands, and to simply better understand a physical marketplace.</p>
<p>For years, organizations like the Census Bureau relied heavily on point-in-time estimates, tables of statistics and physical and static maps for data exploration like this. As new systems come online, are developed further, and improved over successive versions, our ability to access information from our desktops is not only facilitated but empowered.</p>
<br /> Tagged: <a href='http://w5blog.com/tag/academia/'>academia</a>, <a href='http://w5blog.com/tag/data/'>data</a>, <a href='http://w5blog.com/tag/geography/'>geography</a>, <a href='http://w5blog.com/tag/infographic/'>infographic</a>, <a href='http://w5blog.com/tag/infographics/'>infographics</a>, <a href='http://w5blog.com/tag/information/'>information</a>, <a href='http://w5blog.com/tag/innovation/'>innovation</a>, <a href='http://w5blog.com/tag/location/'>location</a>, <a href='http://w5blog.com/tag/market/'>market</a>, <a href='http://w5blog.com/tag/market-research/'>market research</a>, <a href='http://w5blog.com/tag/quantitative/'>quantitative</a>, <a href='http://w5blog.com/tag/technology/'>technology</a>, <a href='http://w5blog.com/tag/trends/'>trends</a>, <a href='http://w5blog.com/tag/visualization/'>visualization</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/3745/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/3745/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/3745/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/3745/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/3745/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/3745/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/3745/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/3745/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/3745/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/3745/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/3745/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/3745/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/3745/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/3745/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=3745&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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			<media:title type="html">Andy Willard</media:title>
		</media:content>

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			<media:title type="html">Picture4</media:title>
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		<title>CD Evolution</title>
		<link>http://w5blog.com/2011/06/20/cd-evolutio/</link>
		<comments>http://w5blog.com/2011/06/20/cd-evolutio/#comments</comments>
		<pubDate>Mon, 20 Jun 2011 16:27:04 +0000</pubDate>
		<dc:creator>Patty Hannon</dc:creator>
				<category><![CDATA[social networking]]></category>
		<category><![CDATA[CDs]]></category>
		<category><![CDATA[crowdsourcing]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Kaiser Chiefs]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=3695</guid>
		<description><![CDATA[Indie rock band Kaiser Chiefs have put an spin on their latest album release that makes innovative and resourceful use of social networking to drive CD sales. The band is selling a customizable CD: Buyers can select 10 tracks from an available 20 to include in their CD, and then choose combinations of and adjust [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=3695&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Indie rock band <a href="http://en.wikipedia.org/wiki/Kaiser_Chiefs">Kaiser Chiefs</a> have put an spin on their latest album release that makes innovative and resourceful use of social networking to drive CD sales.</p>
<p><a href="http://wfive.files.wordpress.com/2011/06/kaiser-chiefs.jpg"><img class="aligncenter size-medium wp-image-3710" title="kaiser-chiefs" src="http://wfive.files.wordpress.com/2011/06/kaiser-chiefs.jpg?w=300&#038;h=201" alt="" width="300" height="201" /></a></p>
<p>The band is selling a customizable CD: Buyers can select 10 tracks from an available 20 to include in their CD, and then choose combinations of and adjust several available graphic components to create their own cover art. Once completed, a buyer&#8217;s customized CD is made available on the band&#8217;s site, where other buyers can opt to select your production (plus, you get royalties for every purchase of your produced version). The site even tracks purchases made of each version produced, allowing buyers to track how their version is faring against other buyers&#8217; productions.</p>
<p>It&#8217;s not only a great idea, but a well executed one &#8211; This process, if cumbersome, wouldn&#8217;t provide any type of incentive for fans to engage with it. But putting together the CD is simple and fun. Check it out <a href="http://www.kaiserchiefs.com/album/create">here</a>.</p>
<br /> Tagged: <a href='http://w5blog.com/tag/cds/'>CDs</a>, <a href='http://w5blog.com/tag/crowdsourcing/'>crowdsourcing</a>, <a href='http://w5blog.com/tag/innovation/'>innovation</a>, <a href='http://w5blog.com/tag/kaiser-chiefs/'>Kaiser Chiefs</a>, <a href='http://w5blog.com/tag/music/'>music</a>, <a href='http://w5blog.com/tag/production/'>production</a>, <a href='http://w5blog.com/tag/technology/'>technology</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/3695/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/3695/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/3695/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/3695/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/3695/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/3695/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/3695/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/3695/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/3695/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/3695/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/3695/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/3695/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/3695/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/3695/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=3695&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">prhannon</media:title>
		</media:content>

		<media:content url="http://wfive.files.wordpress.com/2011/06/kaiser-chiefs.jpg?w=300" medium="image">
			<media:title type="html">kaiser-chiefs</media:title>
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		<item>
		<title>Dynamic Navigation</title>
		<link>http://w5blog.com/2011/05/06/dynamic-navigation/</link>
		<comments>http://w5blog.com/2011/05/06/dynamic-navigation/#comments</comments>
		<pubDate>Fri, 06 May 2011 20:22:02 +0000</pubDate>
		<dc:creator>Andrew Willard</dc:creator>
				<category><![CDATA[emerging technology]]></category>
		<category><![CDATA[infographics]]></category>
		<category><![CDATA[web innovation]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[infographic]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[science]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[visualization]]></category>
		<category><![CDATA[web apps]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=3526</guid>
		<description><![CDATA[Infomous is a dynamic and intuitive navigation solution &#8211; perhaps soon to pop up on websites you visit.  Web developers for content-rich sites have integrated word cloud and tablet-style flip navigation over the past few years, but this is a solution that seems to combine aspects of both: reference triggers and dynamic script.  The tool [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=3526&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a title="Infomous" href="http://infomous.com/" target="_blank">Infomous</a> is a dynamic and intuitive navigation solution &#8211; perhaps soon to pop up on websites you visit.  Web developers for content-rich sites have integrated word cloud and tablet-style flip navigation over the past few years, but this is a solution that seems to combine aspects of both: reference triggers and dynamic script.  The tool is currently available in preview/beta version through a relationship with the provider, but will roll out later this year, ready for embed.  More info at <a title="Infomous" href="http://infomous.com/" target="_blank">Infomous</a> &#8211; they have a demo up for world news, a version for sports news, entertainment news, science news.  It&#8217;s easy to explore and find links to try.</p>
<p><a href="http://infomous.com/news/science" target="_blank"><img class="alignleft size-full wp-image-3527" title="Infomous" src="http://wfive.files.wordpress.com/2011/05/infomas.gif?w=490&#038;h=329" alt="" width="490" height="329" /></a></p>
<br /> Tagged: <a href='http://w5blog.com/tag/blog/'>blog</a>, <a href='http://w5blog.com/tag/data/'>data</a>, <a href='http://w5blog.com/tag/design/'>design</a>, <a href='http://w5blog.com/tag/infographic/'>infographic</a>, <a href='http://w5blog.com/tag/infographics/'>infographics</a>, <a href='http://w5blog.com/tag/information/'>information</a>, <a href='http://w5blog.com/tag/innovation/'>innovation</a>, <a href='http://w5blog.com/tag/internet/'>internet</a>, <a href='http://w5blog.com/tag/media/'>media</a>, <a href='http://w5blog.com/tag/news/'>news</a>, <a href='http://w5blog.com/tag/science/'>science</a>, <a href='http://w5blog.com/tag/technology/'>technology</a>, <a href='http://w5blog.com/tag/trends/'>trends</a>, <a href='http://w5blog.com/tag/visualization/'>visualization</a>, <a href='http://w5blog.com/tag/web-apps/'>web apps</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/3526/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/3526/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/3526/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/3526/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/3526/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/3526/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/3526/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/3526/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/3526/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/3526/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/3526/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/3526/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/3526/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/3526/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=3526&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/901f253c95b7bcbf2fd77dbb74cd3787?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96" medium="image">
			<media:title type="html">Andy Willard</media:title>
		</media:content>

		<media:content url="http://wfive.files.wordpress.com/2011/05/infomas.gif" medium="image">
			<media:title type="html">Infomous</media:title>
		</media:content>
	</item>
		<item>
		<title>Earth Day Redux</title>
		<link>http://w5blog.com/2011/04/26/earth-day-redux/</link>
		<comments>http://w5blog.com/2011/04/26/earth-day-redux/#comments</comments>
		<pubDate>Tue, 26 Apr 2011 15:18:48 +0000</pubDate>
		<dc:creator>Patty Hannon</dc:creator>
				<category><![CDATA[branding]]></category>
		<category><![CDATA[packaging]]></category>
		<category><![CDATA[consumer packaged goods]]></category>
		<category><![CDATA[green products]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[Pantene]]></category>
		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=3518</guid>
		<description><![CDATA[Pantene has introduced a new product line, natureFUSION, which is contained in packaging mostly sourced from sugarcane plastics. The plastics are comparable to their petroleum-based cousins, but production of sugarcane-based plastics require significantly less fossil fuel resources. (Proctor &#38; Gamble estimates conversion to this form or plastic will reduce its fossil-fuel consumption by 70 percent, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=3518&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Pantene has introduced a new product line, natureFUSION, which is contained in packaging mostly sourced from sugarcane plastics. The plastics are comparable to their petroleum-based cousins, but production of sugarcane-based plastics require significantly less fossil fuel resources. (Proctor &amp; Gamble estimates conversion to this form or plastic will reduce its fossil-fuel consumption by 70 percent, as well as its greenhouse-gas emissions by 170 percent.)</p>
<p><a href="http://wfive.files.wordpress.com/2011/04/banner-naturefusion.png"><img class="aligncenter size-medium wp-image-3519" title="banner-naturefusion" src="http://wfive.files.wordpress.com/2011/04/banner-naturefusion.png?w=247&#038;h=300" alt="" width="247" height="300" /></a></p>
<p>In echo of other comments already made throughout the blogosphere, this is a notable step in the direction of sustainable manufacturing practice. Pantene is Proctor &amp; Gamble&#8217;s largest beauty brand, and the move by this established player ought to have ripple effects in consumer demands from and production of consumer packaged goods.</p>
<br /> Tagged: <a href='http://w5blog.com/tag/consumer-packaged-goods/'>consumer packaged goods</a>, <a href='http://w5blog.com/tag/green-products/'>green products</a>, <a href='http://w5blog.com/tag/innovation/'>innovation</a>, <a href='http://w5blog.com/tag/pantene/'>Pantene</a>, <a href='http://w5blog.com/tag/sustainability/'>sustainability</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/3518/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/3518/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/3518/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/3518/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/3518/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/3518/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/3518/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/3518/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/3518/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/3518/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/3518/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/3518/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/3518/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/3518/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=3518&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">prhannon</media:title>
		</media:content>

		<media:content url="http://wfive.files.wordpress.com/2011/04/banner-naturefusion.png?w=247" medium="image">
			<media:title type="html">banner-naturefusion</media:title>
		</media:content>
	</item>
		<item>
		<title>Just Do It!</title>
		<link>http://w5blog.com/2010/10/27/just-do-it/</link>
		<comments>http://w5blog.com/2010/10/27/just-do-it/#comments</comments>
		<pubDate>Wed, 27 Oct 2010 12:54:31 +0000</pubDate>
		<dc:creator>Steve Kulp</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[magic]]></category>
		<category><![CDATA[science]]></category>
		<category><![CDATA[TED]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=2768</guid>
		<description><![CDATA[I had the opportunity to attend TEDxRaleigh a few weeks back. While the event was interesting enough, there was one thing that has really stuck with me. As filler, they showed some videos from other TED events, one of which was David Blaine&#8217;s TED talk about how he held is breath for 17 minutes. It&#8217;s a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=2768&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<span style="text-align:center; display: block;"><a href="http://w5blog.com/2010/10/27/just-do-it/"><img src="http://img.youtube.com/vi/XFnGhrC_3Gs/2.jpg" alt="" /></a></span>
<p>I had the opportunity to attend <a href="http://www.tedxraleigh.com/">TEDxRaleigh</a> a few weeks back. While the event was interesting enough, there was one thing that has really stuck with me. As filler, they showed some videos from other TED events, one of which was David Blaine&#8217;s TED talk about how he held is breath for 17 minutes. It&#8217;s a great video, filled with the trial-and-error of any innovation process.</p>
<p>The moment that really stuck with me is when, after going to great lengths to create the illusion of holding his breath, he has a revelation: Just figure out how to hold your breath for a really long time. There&#8217;s the simple solution.</p>
<p>Sometimes, looking for the shortest route from point A to point B isn&#8217;t the best solution. More often, you just need to do it. It&#8217;s a hard lesson to learn, and even harder to put into practice.</p>
<br /> Tagged: <a href='http://w5blog.com/tag/culture/'>culture</a>, <a href='http://w5blog.com/tag/innovation/'>innovation</a>, <a href='http://w5blog.com/tag/magic/'>magic</a>, <a href='http://w5blog.com/tag/science/'>science</a>, <a href='http://w5blog.com/tag/ted/'>TED</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/2768/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/2768/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/2768/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/2768/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/2768/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/2768/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/2768/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/2768/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/2768/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/2768/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/2768/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/2768/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/2768/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/2768/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=2768&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">stevek</media:title>
		</media:content>
	</item>
		<item>
		<title>Meme’s the Word</title>
		<link>http://w5blog.com/2010/10/01/meme%e2%80%99s-the-word/</link>
		<comments>http://w5blog.com/2010/10/01/meme%e2%80%99s-the-word/#comments</comments>
		<pubDate>Fri, 01 Oct 2010 14:14:47 +0000</pubDate>
		<dc:creator>Patty Hannon</dc:creator>
				<category><![CDATA[web innovation]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[meme]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[truthiness]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=2667</guid>
		<description><![CDATA[More than likely, you’ve encountered a “meme,” an article, photo, video or other digital file type which disseminates quickly through the Internet. These nuggets of information drop into our computer screen at the speed of digital transfer, and are propagated faster than fact checkers can say ‘misinformation’. Which is not to say that every meme [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=2667&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>More than likely, you’ve encountered a “meme,” an article, photo, video or other digital file type which disseminates quickly through the Internet. These nuggets of information drop into our computer screen at the speed of digital transfer, and are propagated faster than fact checkers can say ‘misinformation’.</p>
<p><a href="http://wfive.files.wordpress.com/2010/10/meme-diffusion-network.png"><img class="aligncenter size-medium wp-image-2669" title="Meme Diffusion Network" src="http://wfive.files.wordpress.com/2010/10/meme-diffusion-network.png?w=300&#038;h=211" alt="" width="300" height="211" /></a></p>
<p>Which is not to say that every meme is a lie&#8230;But when dealing with information that can&#8217;t necessarily be verified, how can you be sure which is which? For those of you who have ever found yourself questioning whether the Tweet you’re reading is truth or meme, help is on the way. Researchers at Indiana University have developed a tool called<a href="http://truthy.indiana.edu"> Truthy</a>, which analyzes the diffusion of Tweets in order to detect whether they are genuine groundswells of social sentiment or intentional spreading of misinformation.</p>
<p>The tool’s algorithms are complex and use several data input streams, including Truthy-user feedback, to identify misleading memes – a great use of Web 2.0 to improve data analysis system architecture. Check out the tool and see if you <a href="http://truthy.indiana.edu/memedetail?id=9&amp;resmin=45&amp;theme_id=1">can spot any fishy memes</a>!</p>
<br /> Tagged: <a href='http://w5blog.com/tag/information/'>information</a>, <a href='http://w5blog.com/tag/innovation/'>innovation</a>, <a href='http://w5blog.com/tag/meme/'>meme</a>, <a href='http://w5blog.com/tag/research/'>research</a>, <a href='http://w5blog.com/tag/truthiness/'>truthiness</a>, <a href='http://w5blog.com/tag/twitter/'>twitter</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/2667/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/2667/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/2667/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/2667/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/2667/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/2667/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/2667/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/2667/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/2667/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/2667/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/2667/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/2667/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/2667/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/2667/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=2667&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/33a0eaf52e250d0e733fb787609df7b0?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96" medium="image">
			<media:title type="html">prhannon</media:title>
		</media:content>

		<media:content url="http://wfive.files.wordpress.com/2010/10/meme-diffusion-network.png?w=300" medium="image">
			<media:title type="html">Meme Diffusion Network</media:title>
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		<title>More Stuff for Gmail</title>
		<link>http://w5blog.com/2010/08/31/more-stuff-for-gmail/</link>
		<comments>http://w5blog.com/2010/08/31/more-stuff-for-gmail/#comments</comments>
		<pubDate>Tue, 31 Aug 2010 19:34:35 +0000</pubDate>
		<dc:creator>Marty Molloy</dc:creator>
				<category><![CDATA[emerging technology]]></category>
		<category><![CDATA[web innovation]]></category>
		<category><![CDATA[e-mail]]></category>
		<category><![CDATA[gmail]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[information]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[prioritization]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=2521</guid>
		<description><![CDATA[Last week Google added phone calling to Gmail, a nifty service that let&#8217;s you call phone numbers from Gmail. Today they announced they&#8217;re rolling out priority e-mail. For those overwhelmed with the amount of e-mail, the service will sort incoming messages based on priority. The good stuff goes to the top for immediate attention, the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=2521&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://wfive.files.wordpress.com/2010/08/priority_inbox_quick_guide.png"><img class="alignleft size-medium wp-image-2522" title="priority_inbox_quick_guide" src="http://wfive.files.wordpress.com/2010/08/priority_inbox_quick_guide.png?w=300&#038;h=104" alt="" width="300" height="104" /></a>Last week Google added <a href="http://w5blog.com/2010/08/26/call-from-gmail/" target="_blank">phone calling to Gmail</a>, a nifty service that let&#8217;s you call phone numbers from Gmail. Today they announced they&#8217;re rolling out priority e-mail. For those overwhelmed with the amount of e-mail, the service will sort incoming messages based on priority. The good stuff goes to the top for immediate attention, the rest sinks to the bottom.  Instead of reading and reading and reading, you&#8217;re able to sift through the junk.</p>
<p>While I&#8217;m sure the system won&#8217;t be perfect at first, it&#8217;s another attempt to curate the massive amount of information thrown at us via the internet.</p>
<br /> Tagged: <a href='http://w5blog.com/tag/e-mail/'>e-mail</a>, <a href='http://w5blog.com/tag/gmail/'>gmail</a>, <a href='http://w5blog.com/tag/google/'>google</a>, <a href='http://w5blog.com/tag/information/'>information</a>, <a href='http://w5blog.com/tag/innovation/'>innovation</a>, <a href='http://w5blog.com/tag/prioritization/'>prioritization</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/2521/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/2521/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/2521/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/2521/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/2521/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/2521/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/2521/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/2521/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/2521/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/2521/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/2521/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/2521/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/2521/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/2521/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=2521&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
			<wfw:commentRss>http://w5blog.com/2010/08/31/more-stuff-for-gmail/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/0aaa6c8f8d9c3e9d47d7adf6ccb3ba5c?s=96&#38;d=http%3A%2F%2F0.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96" medium="image">
			<media:title type="html">Marty Molloy</media:title>
		</media:content>

		<media:content url="http://wfive.files.wordpress.com/2010/08/priority_inbox_quick_guide.png?w=300" medium="image">
			<media:title type="html">priority_inbox_quick_guide</media:title>
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		<title>The Book of Odds</title>
		<link>http://w5blog.com/2009/10/19/the-book-of-odds/</link>
		<comments>http://w5blog.com/2009/10/19/the-book-of-odds/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 15:25:36 +0000</pubDate>
		<dc:creator>Andrew Willard</dc:creator>
				<category><![CDATA[web innovation]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[probability]]></category>
		<category><![CDATA[quantitative]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[web 2.0]]></category>
		<category><![CDATA[web apps]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=1349</guid>
		<description><![CDATA[Steve and I have been exploring the online reference site, The Book of Odds. Some of the site&#8217;s key functionalities are still in Beta, but for over three years they&#8217;ve been compiling odds to create a large database of &#8220;the odds of everyday life.&#8221; You can sign up for free and provide a little profiling [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=1349&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.bookofodds.com" target="blank"><img class="alignleft size-full wp-image-1351" title="logo_bookofodds" src="http://wfive.files.wordpress.com/2009/10/logo_bookofodds1.gif?w=490" alt="logo_bookofodds"   /></a>Steve and I have been exploring the online reference site, <a href="http://www.bookofodds.com/" target="_blank">The Book of Odds</a>. Some of the site&#8217;s key functionalities are still in Beta, but for over three years they&#8217;ve been compiling odds to create a large database of &#8220;the odds of everyday life.&#8221; You can sign up for free and provide a little profiling information to begin exploring statements of probability related to your profile, or to anything you want to look up.</p>
<p>The idea is to explore the odds of something happening, and then to calibrate the probability in a comparison. If the topic you explore is included in the database (the four main current topic portals are Health &amp; Illness, Accidents &amp; Death, Relationships &amp; Society, and Daily Life &amp; Activities), you&#8217;ll get confirmed probability data on that topic, but you&#8217;ll also get leads on unexpected connections, as you compare unrelated events by their likelihood of occurring.</p>
<p>The site also has social and learning functions, and content aside from the odds database (newsletters, blogs, related links, etc.)  We&#8217;re just getting started exploring this resource, and brainstorming about how we can apply it to our day-to-day reference needs. It&#8217;s actually pretty challenging to think about life in terms of probability statements &#8211; thinking up queries to get started. But once you dig into the site, there&#8217;s quite a bit to learn &#8211; not only the small bites of data, but how to calibrate probability, and new approaches to classifying and comparing phenomena.</p>
<br /> Tagged: data, innovation, probability, quantitative, technology, web 2.0, web apps <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/1349/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/1349/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/1349/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/1349/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/1349/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/1349/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/1349/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/1349/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/1349/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/1349/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/1349/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/1349/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/1349/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/1349/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=1349&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Andy Willard</media:title>
		</media:content>

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			<media:title type="html">logo_bookofodds</media:title>
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		<title>Who&#8217;s Your (Southern) City?</title>
		<link>http://w5blog.com/2009/08/06/whos-your-southern-city/</link>
		<comments>http://w5blog.com/2009/08/06/whos-your-southern-city/#comments</comments>
		<pubDate>Thu, 06 Aug 2009 21:34:08 +0000</pubDate>
		<dc:creator>Andrew Willard</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Creative Class]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[local]]></category>
		<category><![CDATA[regionality]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=1036</guid>
		<description><![CDATA[The Oxford American magazine website published a brief interview with Richard Florida this week, focusing on Southern U.S. cities&#8217; positioning in the quiet competition to draw creative talent to the workforce. As the interview is part of the magazine&#8217;s free online content, rather than published in print, the format of the interview is loose, and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=1036&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<div id="attachment_1038" class="wp-caption alignleft" style="width: 290px"><a href="http://www.southernspaces.org/index_img_arch.html" target="_blank"><img class="size-full wp-image-1038" title="Old Oak" src="http://wfive.files.wordpress.com/2009/08/im-001-ss-09-tfarwe_sm.jpg?w=490" alt="Tyler Farwell p. June 2009 - Swiped from Southern Spaces Journal"   /></a><p class="wp-caption-text">Tyler Farwell p. June 2009 - Swiped from Southern Spaces Journal - Click for Source</p></div>
<p>The <a href="http://www.oxfordamerican.org" target="_blank">Oxford American</a> magazine website published <a title="Richard Florida on Southern Culture" href="http://www.oxfordamerican.org/interviews/2009/aug/05/featured-writer-month/" target="_blank">a brief interview with Richard Florida</a> this week, focusing on Southern U.S. cities&#8217; positioning in the quiet competition to draw creative talent to the workforce.</p>
<p>As the interview is part of the magazine&#8217;s free online content, rather than published in print, the format of the interview is loose, and questioning posed to the <u>Rise of the Creative Class</u> / <u>Who&#8217;s Your City</u> author and sociologist is a little roundabout. However, as always, Florida&#8217;s responses are concise and careful and the discussion is interesting. Though Florida often conservatively draws back from prescribing any kind of cultural shifting, instead focusing more in the realm of city planning and corporate creative worker migration, he&#8217;s stretching out a bit in communicating his understanding of many creatives&#8217; needs to balance authenticity and contemporary opportunities in their local communities.</p>
<p><span id="more-1036"></span>There are really so few metropolitan areas in the South that do draw a &#8220;creative class&#8221; workforce, and have the local economies to support the evolution that is required for continued competition. And these places do have tough days ahead as the recession lingers on (in some southern local economies, a depression has<em> been</em> in place). Though I don&#8217;t like the idea of  super-metropolis markets like &#8220;Char-Lanta,&#8221; &#8220;Hou-Orleans,&#8221; and &#8220;Dal-Austin&#8221; evolving in the South, mostly because I see much authenticity being lost as these cities sprawl together in all the wrong ways, I do find myself willing to cast off some tradition for the sake of getting to a place where increased creativity and innovation are happening in my backyard.</p>
<p>It is a tricky balancing act though &#8211; we cherish and seek this authenticity, welcoming the idea of a new <em>here</em> while longing for a bit of <em>there</em>.  At times, it seems there&#8217;s not much authenticity left in some of these &#8220;New South&#8221; locales.  We are building and evolving our communities, in the South and elsewhere in the U.S., but it&#8217;s challenging to keep a grip on the tools for doing so, and to inform the many little decisions that continually coalesce into larger scale change.</p>
<p>There are ways in which I get really frustrated reading Richard Florida&#8217;s analyses, but it definitely gets me thinking and encourages me to consider new perspectives. And I always welcome the opportunity to better inform my decisions, and to gain insight into how to maintain a better grip on the tools we need to encourage positive change in our localities.</p>
<br /> Tagged: Creative Class, culture, innovation, local, regionality <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/wfive.wordpress.com/1036/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/wfive.wordpress.com/1036/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/wfive.wordpress.com/1036/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/wfive.wordpress.com/1036/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/wfive.wordpress.com/1036/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/wfive.wordpress.com/1036/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/wfive.wordpress.com/1036/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/wfive.wordpress.com/1036/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/wfive.wordpress.com/1036/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/wfive.wordpress.com/1036/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/wfive.wordpress.com/1036/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/wfive.wordpress.com/1036/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/wfive.wordpress.com/1036/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/wfive.wordpress.com/1036/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=1036&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/901f253c95b7bcbf2fd77dbb74cd3787?s=96&#38;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D96" medium="image">
			<media:title type="html">Andy Willard</media:title>
		</media:content>

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			<media:title type="html">Old Oak</media:title>
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		<title>&#8230;in with the new</title>
		<link>http://w5blog.com/2009/07/21/in-with-the-new/</link>
		<comments>http://w5blog.com/2009/07/21/in-with-the-new/#comments</comments>
		<pubDate>Tue, 21 Jul 2009 21:07:47 +0000</pubDate>
		<dc:creator>abarefoot</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[brands]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[trends]]></category>

		<guid isPermaLink="false">http://w5blog.com/?p=956</guid>
		<description><![CDATA[The world has seen its share of interesting footwear in recent years, including Uggs, Crocs, and the most recent trend, “toning footwear.” The overstated sneakers are intended to simulate walking on a soft surface to engage neglected muscles, and to create instability to engage muscles involved in balancing. Toning footwear was pioneered by smaller brands [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=w5blog.com&amp;blog=2674914&amp;post=956&amp;subd=wfive&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-963" title="Skechers Toning Footwear" src="http://wfive.files.wordpress.com/2009/07/skechers-toning-footwear1.jpg?w=490" alt="Skechers Toning Footwear"   />The world has seen its share of interesting footwear in recent years, including Uggs, Crocs, and the most recent trend, “toning footwear.” The overstated sneakers are intended to simulate walking on a soft surface to engage neglected muscles, and to create instability to engage muscles involved in balancing. Toning footwear was pioneered by smaller brands such as MBT, Ryn and FitFlop, but now is infiltrating mainstream brands such as Sketchers and Reebok.</p>
<p>Analysts predict that the shoe will be the next big trend in footwear despite its odd appearance. Others are more skeptical, likening them to Uggs, Crocs and Birkenstocks. The irony is that those who wear these “ugly” shoes swear by them.</p>
<p>A few years ago, Crocs were the greatest thing since sliced bread. Those who wore them thought they were comfortable and functional. Those who did not thought they were atrocious, to say the least. Apparently the negative attitudes prevailed, given Crocs Inc. recent trip toward bankruptcy. Considering that attitudes towards toning footwear reflect those surrounding Crocs, it will be interesting to see if toning footwear takes that same trip.</p>
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